Madea is a dynamic Creative & Event Management Company. Our diverse skills and thought process comes together to craft a full fledge service for Events, Branding & Advertising.
Creativity is our passion and this amplifies our capacity to engage with the most challenging projects. Our creative design house with its special expertise, diverse experience, and talent has delivered successful projects and events.
We operate from our creative house in Navi-Mumbai.
Holds tremendous experience in the fields of Audience Development, Logistics, Production. With a decade long experience in operations, Rakesh knows the pulse of the audience and can easily deliver to the creative needs and bring life to the innovative ideas presented to him. He is a young and a crazy chap but is the mastermind for all the creativity behind events. He has a B.Com degree from Mumbai University.
Heads the daily operations and admin work at Madea Creative House. Her primary focus is on developing and supporting new functionality that facilitates stronger relationships among members. She is an articulative person having a crystal clear vision. She has a rich experience in Cement and Real Estate business. She holds MBA degree in Marketing.
What We Do
AUGMENTED REALITY
EVENTS
Corporate
M.I.C.E
Exhibition
Entertainment
Off – Site Event
BRAND BUILDING
Brand Identity
Name Development
Brand Extension
Packaging
DIGITAL EXPERIENCE
Website Development
Social Media Marketing
Search Engine Optimization
Our Process
Our process is summarized with the following questions which when analysed and observed gives us the creative solution to build the brand.
Who are you?
Who is your competitor?
Who needs to know?
What needs to be communicated and why would they care?
How will they know?
BRIEF
Target Market/Attributes
RESEARCH
Market Defining - Vision & Mission / Product or Service / Competitor / Value Proposition
COMPARATIVE ANALYSIS
To whom and what needs to be communicated - Competitors History / Industry
TARGET AUDIENCE
Audience Aspirations / Why would people remember or be interested in your brand?
VALUE PROPOSITION
Events / Exhibitions / Print / Media / Digital Media etc
PROMOTIONAL TOUCHPOINTS
Recall/Loyalty
When Do We Step In
Right from the germination of an idea to do something extraordinary we step in. We provide our creative thoughts and assistance to execute and materialize your dream throughout. We provide a slew of offerings such as Launch and promotion of new business / services / products; we help communicate the idea / services / products through events & relevant design and marketing collaterals. Re-position/ reinvigorate a business model and even help you stand out in an already saturated market.
Our sincerity and passion is what makes us confident of achieving our goals and making our vision a reality.